DELIVERY MODE
DURATION
TARGET AUDIENCE
Classroom
8 Weeks
Working professionals
Contents
Learning Modules
8 learning modules focusing on the business impact of emerging digital technologies such as IoT, Artificial Intelligence, Blockchain, Data analytics, Automation and Gamification
Online videos
32 pre-recorded four to five minutes online videos spanning over eight modules
Weekly assignments
Simulation of real business problems. Application of concepts learnt in weekly modules
Case Studies
Latest and popular case studies on digital transformation from Harvard business review
Forum discussions
An interactive collaborations on latest digital business topics
Quiz
Based on concepts learnt in weekly modules
121 Meetings
Live face to face pre-scheduled skype meetings with trainer
Program Topics
Module 1
Digital Landscape
- Overview
- Industrial examples
- Types of transformations
- Platform-based business models
Module 5
Internet of Things (IoT)
- Definition, value chain, landscape, use case
- Impact on enterprises
- Digital twins
- Industry 4.0
Module 2
Digitalizing Customer Interactions
- Types of Media
- SEM, SEO, search ads, display ads
- Customer connection
- Customer interaction
Module 6
Automation & Data
Analytics
- Robotic process automation
- Concept of data lake
- Data science algorithms
- Use cases
Module 3
Digitalizing Internal Operations
- Operations overview
- Digital maturity model
- Digital maturity assessment
- Use cases
Module 7
Blockchain & Gamification
- 5 principles of blockchain
- Functional area impact
- Gamification concepts, types of players, experiences
- Use cases
Module 4
Artificial Intelligence
- Business overview
- Types of AI firms
- Impact on sales, HR, supply etc
- Business architecture
Module 8
Corporate culture & Digital leadership
- Digital mindset
- 5 types of employees
- Paradoxical model
- 4D leadership model